Save the Deli

Never Put Ketchup on a Hot Dog

In one of my first posts ever, while visiting Chicago, I introduced you to Bob Schwartz, the Senior VP of Vienna Beef, the Chicagoland company best known for hot dogs and other deli meats. Bob’s as great a guy as you can meet in the deli industry. He talks with a Danny DeVito rasp and has a joyous shuffle about him. He loves to chat about the glory days of delis and hot dogs. The man sports a license plate that says PSTRAMI. He’s a legend.

So I’m real pleased to have received an email from Bob yesterday, telling me about a book that’s he’s written and will come out in September. It’s called “Never Put Ketchup on a Hot Dog”, and will be packed with info, stories, and advice on the lovely world of franks, dogs, and tube steak. Here’s from the Amazon description:

This book is an insider’s view of a love of hot dogs – eating them, selling them and talking about them. The author, an executive at Vienna Beef, has spent almost 40 years developing and enhancing strong emotions for the business and for the people who operate hot dog stands. The book includes detailed stories about a long list of hot dog stands located in Chicago, city and suburban, as well as stands located around the country. The one thing all those businesses have in common is that they serve or served Chicago-style hot dogs. Everyone who grew up eating hot dogs at those stands, especially in their own neighborhoods, remembers the one rule about putting condiments on a Chicago-style wiener – never put ketchup on a hot dog. This book will help the reader bring back all of those delicious memories.

It hits the stands September 2nd, but you can pre-order from Amazon to be sure you get a delicious copy.

More on the book later!

4 Responses to “Never Put Ketchup on a Hot Dog”

  1. Dan Says:


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